IKN Customer Experience Officer: a speech by BitBang CEO

In the current scenario of economic instability, the user experience is increasingly flexible, unpredictable and constantly evolving. Today there is an increasing need to create user experience synergy between physical and digital and to find the right balance between Ai, chatbots and human interaction.

• What are the best practices used by the best influential players to maximise CX in the current market scenario?

As sponsors at the event, our CEO, Giovanni Lorenzoni will be presenting at 14:50.

About the talk.

Our CEO, Giovanni Lorenzoni, will be talking about how Customer Insights Power Next Best Experiences. 

Customer insights have become the cornerstone for propelling the next best experiences. By understanding the needs, preferences, and behaviours of customers, businesses can tailor their offerings and interactions to create truly exceptional experiences. Customer insights, obtained through data analysis and customer feedback, provide valuable information that guides strategic decision-making and enables organizations to deliver personalised solutions. Whether it’s anticipating individual preferences, streamlining processes, or offering timely recommendations, leveraging customer insights empowers companies to exceed expectations and foster lasting connections. By harnessing the power of these insights, businesses can continuously refine their strategies, adapt to changing customer demands, and cultivate a customer-centric culture that drives innovation and growth.