Google Consent Mode v2: The Impact on Digital Analytics and Campaigns - BitBang

28 February 2024

Google Consent Mode v2: The Impact on Digital Analytics and Campaigns

Companies upgrading from Google Advertising to Google Consent Mode v2 should carefully consider the implications of this switch.

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Trend Report on migration to Google Analytics 4 - BitBang

23 May 2023

Trend Report on migration to Google Analytics 4

BitBang among the companies interviewed. The Trend Report published by Forrester on 5 May “Using The Google Analytics…

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BitBang and Funnel Team Up to Deliver Better Data Analytics and Insights at Scale - BitBang

25 July 2022

BitBang and Funnel Team Up to Deliver Better Data Analytics and Insights at Scale

New Partnership BitBang is excited to be partnering with Funnel to strengthen their tools for data analytics and…

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BitBang Develops the Next Generation of Data and Digital Marketing Analysts - BitBang

16 June 2022

BitBang Develops the Next Generation of Data and Digital Marketing Analysts

BitBang Trainee Nicola Ronzoni and CTO Andrea De Marco publish research At the beginning of 2022, Nicola Ronzoni,…

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Why you need to be tracking Journey Analytics - BitBang

19 November 2021

Why you need to be tracking Journey Analytics

The customer journey is complex — spanning platforms, touchpoints, and points of purchase. As much as we might…

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